studio selects.
Every designer has a drawer of concepts, sketches, and small-but-loved projects that never quite fit into a tidy category.
Studio Selects is where mine live — a curated collection of identities and visual explorations that still make me smile, teach me something, or reveal a piece of my creative process.
Event Ticket Center | Campaign Concepting & Design
I designed a small social campaign to promote Disney on Ice shows for a local ticket vendor. The goal was to blend Disney’s familiar charm with the elegance and magic of the ice production. Using soft, enchanting visuals, whimsical graphic elements, and light storytelling, the campaign highlighted the show’s sense of wonder while staying true to the broader Disney aesthetic.
Cuvée | Email Motion & Storytelling Direction
To enrich the email experience for Cuvée, a luxury travel brand built around curated guest journeys, I developed the strategy, copy, design, and motion for a series of animated email elements rooted in memory-driven storytelling. The animations add warmth and subtle movement, bringing the brand’s promise of effortless, meaningful travel into the digital space. Each piece blends strategy and design to feel more like leafing through memories than traditional marketing.
Toasted | Branding and Logo Design
Toasted is a concept brand for a cozy, playful sandwich shop. I designed the full identity — from the name and tagline to the logo and visual direction — around the idea of warmth, comfort, and a slightly cheeky personality. A soft, rounded mark, bright palette, and simple illustrations support the tone set by the tagline I wrote, “sandwiches you can enjoy in any state of mind,” creating a brand that feels friendly, modern, and fun.